Archive for July, 2016
Derrick Henry Receives Nissan Titan
The Tennessee Titans’ new running back, Derrick Henry, received a brand new Nissan Titan this past month. This prize is part of his induction into the Nissan Heisman House, Nissan’s fraternity for Heisman Trophy winners. The Heisman Memorial Trophy annually recognizes the outstanding college football player whose performance best exhibits the pursuit of excellence with integrity. Winners are the perfect combination of great ability, diligence, perseverance, and hard work. Derrick exemplified these characteristics and traits while playing for Alabama University. With his new status, Henry chose to receive a 2016 Nissan TITAN® XD Platinum Reserve edition with the Endurance® V8 engine. This truck is assembled by Nissan’s manufacturing plant in Canton, Mississippi, and the engine is assembled in Decherd, Tennessee. Derrick was inducted at Nissan North America headquarters in Franklin, TN, about 15 miles south of the Nissan Stadium. Derrick is the second Tennessee Titan to receive this honor; last year, Marcus Mariota was the honoree. We would like to extend a warm welcome to Derrick for becoming both a Tennessee Titan and a member of the Nissan family.
Nissan’s Heisman House is entering its sixth year. Its media campaign features a series of video vignettes. It also has a traveling college campus/stadium tour and social media elements; these include the opportunity for fans to vote online for their favorite Heisman Trophy candidates.
Nissan’s relationship with the Heisman Trophy Trust began in 2006. Nissan supports the Trust’s charitable activities and mission of service to our youth, especially those disadvantaged or afflicted.
Newton Nissan joined in on Chick-fil-A’s “Cow Appreciation Day” with a cow-themed Rogue and a big prize for our followers. Pictured above is our Cow Car (2016 Nissan Rogue), and some of our teammates who joined in on the fun. As a bonus to our followers, anyone who posted a picture of the Cow Car with #EatChickenDriveNissan was entered for a chance to win a $100 Chick-fil-A gift card. The winner of our photo contest was Nick Barry, who spotted the Cow Car in Gallatin. Every year, Chick-fil-A hosts a customer appreciation event by offering a free entree to every guest that dresses up like a cow. Newton Nissan’s Cow Car stopped at several Chick-fil A locations in the Nashville area, including the restaurants in Madison, TN, and Hendersonville, TN. The Cow Car tweeted it’s location as it arrived at each store. For info on more fun events, visit the Newton Nissan Facebook page.